Non Profit Websites


Make your Mission Statement Obvious

You have a mission or goal you’re working toward, right?   When a supporter lands on your website, make that mission crystal clear. Are you an organization that promotes the right to education? Include imagery and testimonials from students. Are you working to protect animals? Break out those cute puppy pics. The goal isn’t to beat people over the head with your mission, but just to make sure your organization’s brand and identity is clear for folks who may be coming to your site for the first time.

Use Content to attract Supporters

You have only 10 seconds to engage supporters once they land on your website, so make it interesting.   


Make your Site Donor Friendly

Fundraising is at the core of any nonprofit, so make it easy for your donors to donate from your website. Take note from National Organization for Women and Breast Cancer Action.  A good rule of thumb: Try to keep supporters just one click away from your donation form no matter where they are on your site.

Make Volunteer Recruitment Easy

If your organization uses lots of volunteers, then think about how volunteering opportunities are integrated into your website. Do you only have an option to volunteer from your homepage? How easy is it for volunteers to click to join from other pages on your site as well?

Add Story Telling

A picture really does say a thousand words. Use imagery to draw in supporters and tell the story of your mission. If used correctly, images will have a much stronger impact than words when encouraging people to donate and join your organization. Prison Fellowship and Bronx Defenders get an A+ in visual storytelling.

Share Your Plans

Fill out the request form with details you find useful for the designer to start the work on the template. A simple sketch with the elements alignment will be of great help.

Approve a Preview

We will supply a preview for you to evaluate the work and approve the template before the integration is done.

Go Live!

Your shiny new template will be integrated into your account when ready.

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